Client: World Wrestling Entertainment
Project: WWE is the largest sports entertainment company in the world. With a savagely loyal following, a cadre of hard working "superstars" and a decent budget, I was tasked with elevating the brand image of WWE by re-designing their publications.
My Role: Work with a team of editors and designers to re-vitalize the publishing division by re-designing the company magazine offerings, establishing brand guidelines, conceptualizing
and art directing high-level art treatments and photo shoots for print, web and television and growing the rabid fanbase.