Client: Wasa Swedish Crispbreads
Brief: Educate consumers about what goes into a Wasa Crispbread.
Solution: We created a short, fun animation detailing the clean ingredients that comprise a Wasa crispbread for use on the brands owned and earned channels.
My Role: Creative director overseeing the account under the ECD. Working with a very talented team, I concepted and storyboarded the animation, presented to clients, worked with the very talented animators and wrote copy.